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Brand Identity

A lasting impression begins with a strong brand identity. Brand identity is the complete look and feel of your business.

This includes your logo, colour palette, typography, tone of voice, imagery, packaging, website, social media, print media, and all other visual communications across your marketing and product / service touch-points.

It is important to make your brand identity appealing to your customers and create that emotional connection.

For 20 years, I’ve worked with clients of all sizes. I’ve named and produced branding for many great clients throughout Northern Ireland, Ireland and beyond.

Services

  • Brand Strategy
  • Brand Naming
  • Brand Identity
  • Logo Design
  • Copywriting & Brand Language
  • Creative Direction
  • Graphic Design
  • Brochure & Editorial Design
  • Print Design & Artwork
  • Marketing Creative
  • Website Design
  • Packaging Design & Artwork
  • Wayfinding Signage Design
  • Exhibition & Interior Graphics

Process

1. Discovery & Strategy Setting

The best brands have clear meaning behind them. I’ll work with you to answer key questions to establish the purpose, values and personality at the heart of the brand both inside and out.

2 Creative Exploration

Using the insights and knowledge from the strategy sessions, I’ll create and develop brand concepts focused on delivering an effective and unified brand approach regardless of format or channel.

3. Refine & Develop

Based on discussions and feedback, I’ll develop a particular concept that’s well-considered, relevant and builds trust.

4. Launch & Grow

Whether it’s a new venture or global brand, I’ll create visual and verbal assets to the highest standard. My experience allows you to you innovate, elevate standards and build for the future.

Get In Touch

If you’d like to know more about my work or have questions about a new opportunity, please get in touch.

T: +44 (0)7809 152509
info@alanjacksondesign.co.uk
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